The manufacturer, government body or organization which wishes to have advertisements crated and placed:

Related MCQs

• __________ are programs in which a manufacturer pays a percentage of a retailer's local advertising expense for advertising the manufacturer's products.
• Program-length (30-minute) advertisements that take an educational approach to communication with potential customers are called
• Advertisements intended to promote sale of the products by appealing directly to the consumers/buyers is called,_________
• Writing text for advertisements is called:
• Advertising that is usually restricted in size and format and arranged in a group based on the mature of product or service advertised is generally referred to as
• In planning and obtaining publicity, a frequently used tool is the __________, which is an announcement regarding changes in the company or the product line.
• Which type of promotional tool is non-public, immediate, customized, and interactive?
• Advertising that is set in small type and arranged according to categories or interests
• The ad advised readers to "try your skill at using our cream cheese to create an exciting new recipe and you may be the winner of a trip for two to Hawaii." This ad was promoting a,
• Advertising agencies were first developed for, and still serve, the purpose of