A good catchy phrase used and repeated often in an advertisement is --------

Related MCQs

• A marketing philosophy summarized by the phrase "a good product will sell itself" is characteristic of the ______________ period.
• -------type of advertisement is used when the product enters into growth stage of PLC
• PLC in marketing represents two main challenges. 1st an organization must be good at developing new product to replace old ones and 2nd it must be good at _________________.
• -------- is all the written or spoken matter in an advertisement expressed in words or sentences and figures designed to convey the message.
• Promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as
• When the advertisement is to create an image or reputation of the firm, it is a case of
• --------= advertisement stresses on comparative features of two brands
• These objectives are often the most suitable when firms operate in a market dominated by a major competitor and where their financial resources are limited
• Marketers often use the term ________ to cover various groupings of customers.
• Good marketing is no accident, but a result of careful planning and ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.