Dominant Cell phone brand in the mind of customer while mentioning the product category in the brand awareness pyramid is

Related MCQs

• Brand awareness may exist in three levels: Brand Recognition________ and Top of the Mind
• This buyer might be termed a switcher. The buyer is at the bottom level of the brand loyalty Pyramid . He is ________ buyer
• As per the third level of Brand loyalty pyramid ,They are satisfied buyers with switching cost . This group is called
• In the brand-product matrix all current existing brand are represented in form of rows referred to as:
• In brand identity - Brand as a product example is
• Product–Attribute Fixation happens when brand is much more than a product . Apt example is
• I phone - Made in USA is an example of
• ________is a measure of the attachment that a customer has to a brand.
• Which one from the below is not a brand-related characteristic of brand personality.
• Dove as a brand has leveraging; strategy Dove soap, Dove shampoo and conditioner, Dove body lotion. In this case Dove is known as ____ brand.