Following is not in the consumer durables listed in NCCS

Related MCQs

• What is the full form of NCCS in Media Planning?
• NCCS divides the television owning household as:
• NCCS is used to:
• one of the following is not strength of magazines
• Which of the following is not strength of the television medium?
• Which is not the advantage of outdoor medium
• Which is not the limitation of outdoor medium
• ensure the repetition of the message. It is not so important to have a wider reach. While advertising an innovation, a _______ is preferred
• ______indicates a percentage of target audience who is exposed at least once in a given period to a particular media vehicle. It does not matter how many times they actually see or hear the ad message.
• An advertiser can allow a channel to run commercials in a lower rate at its convenience whenever time is available rather than in a special slot. Justify the following statement.