Which of the following is not a defined use of marketing research?

Related MCQs

• Marketing and advertising aplproaches has evolved from mass marketing to market segmentation to one-to-one marketing. This evolution occurred because:
• Dunn and Bradstreet is the world's largest research organization that specializes in information management and marketing intelligence. Which is one of its largest subsidiaries that are focused upon the retail industry?
• There are various types of research designed to obtain different types of information. What type of research is used to define problems and suggest hypotheses?
• Why is market research an essential tool for the marketing manager?
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