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| Q. |
According to the concept of the value chain, a firm is profitable if: |
| A. | the value it commands equals the costs involved in creating the product. |
| B. | it operates in global industries |
| C. | the value it commands exceeds the costs involved in creating the product |
| D. | the value it commands is lower than the costs involved in creating the product |
| Answer» C. the value it commands exceeds the costs involved in creating the product | |
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