Q.

Solutions used to minimize the marketing problems attributed to heterogeneity include

A. Standardizing or customizing the service
B. Using multi-site locations
C. Stressing tangible clues
D. Appealing to different market segments with different demand patterns
Answer» A. Standardizing or customizing the service
2.9k
0
Do you find this helpful?
18

View all MCQs in

Service Management

Discussion

No comments yet