![Mcqmate logo](https://mcqmate.com/images/logos/logo-black.png)
![Mcqmate logo](https://mcqmate.com/images/logos/logo-white.png)
McqMate
Q. |
Marketing decision makers in a firm must constantly monitor competitors' activities-their products, prices, distribution, and promotional efforts-because |
A. | The competitors may be violating the law and can be reported to the authorities |
B. | The actions of competitors may threaten the monopoly position of the firm in its industry |
C. | The actions of competitors may create an oligopoly within an industry |
D. | New product offerings by a competitor with the resulting competitive variations may require adjustments to one or more components of the firm's marketing mix |
Answer» D. New product offerings by a competitor with the resulting competitive variations may require adjustments to one or more components of the firm's marketing mix |
View all MCQs in
Marketing ManagementNo comments yet