The customers in growth stage of life cycle of products are classified as:

Related MCQs

• In which stage of the product life cycle is advertising and promotion aimed at retaining existing customers and persuading customers to switch from competitor products?
• Promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as
• The pricing strategy practiced by company according to which prices are high for products at introduction stage and drops overtime is classified as
• In which stage of product life cycle, the company takes decision whether to maintain, harvest or drop the
• The factors such as the buyer’s age, life-cycle stage, occupation, economic situation, lifestyle, personality and self-concept that influences buyer’s decisions refers to which one of the following characteristic?
• The short-term benefit given to the customers to attract more customers is called:
• Promotion strategy in which producers promotes goods to final customers by using sales force is classified as
• Ensuring the availability of the products and services as and when required by the customers is ‐‐‐‐‐‐‐‐‐ ‐‐‐‐‐‐‐‐‐‐‐ utility.
• Ensuring the availability of the products and services as and when required by the customers is ______________ utility.
• Which one of the following is NOT the stage that customers go through in the process of adopting a