In order to install an idea management system, whereby all ideas are directed to a central point, a company can do any or all of the following:

Related MCQs

• Some companies have installed a(n) _____ that directs the flow of new ideas to a central point where they can be collected, reviewed, and evaluated.
• ____ begins when the company finds and develops a new-product idea. During product development, sales are zero and the company's investment costs mount.
• The first idea reducing stage is _____ , which helps spot good ideas and drop poor ones as soon as possible.
• GrayBerry Gifts has just brainstormed a large number of ideas for adding new products and services after visiting several buying fairs. The owners will begin the first idea-reducing stage, called ________ , to arrive at a realistic number to adopt.
• All of the following are major internal sources of new-product ideas, except which one?
• All of the following are major external sources of new-product ideas, except which one?
• All of the following are accurate descriptions of new product ideas, except which one?
• Your firm wants to use external sources for new product ideas. After consulting with a friend you learn that all of the following are common external sources except ________.
• All of the following are accurate descriptions of activities performed in the idea screening stage of new product development, except which one?
• Which of the following is perhaps the most important external source of new-product ideas?