. _____________ is a kind of advertising run by a local advertiser in conjunction with a national advertiser.

Related MCQs

• ____________ is a process used by an advertiser to reserve a time period with a local station and by a network to check with its affiliates on the availability of a time period.
• Generic advertising, also known as _______________demand advertising.
• ____________ is a reduction from regular rates when advertising contracts to use quantities of advertising.
• ________________ is an advertising agency established by a company to look after its advertising requirements.
• ______________ is a regular program sponsored by only one advertiser.
• __________________refers to a situation when an advertiser withdraws the product advertised and substitutes it with a different quality product.
• The motivation to which an ad is added which is designed to stir a person towards a goal that the advertiser has set is known as
• A special magazine advertising section in which ads are interpersed with related editorial material foussing on a single theme is known as
• A message schedule that combines the steady pattern of continuity with intermittent periods of intense advertising activity is called
• Institutional and ideas advertising are designed to create a favorable ___________and acceptability.