A probability sampling technique in which each element in the population has a known and equal probability of selection is known as simple _________.

Related MCQs

• A technique in which a consumer is asked to assume the role/behaviour of an object or another person.
• The ____________________ is the basic unit containing the elements of the population to be sampled.
• To assess if advertisement has achieved its objectives, we will use
• What proceeds Analysing and interpreting the outcomes in steps of experimental research methods?
• In __________ questionnaires are send to the respondents, they fill it up and send it back
• Marketing research is continuous and ________process.
• Questions that ask respondents to provide a rating on a specific matter on a scale of 1-10 or in a scale of ‘poor’ to ‘good’ is an example of which scale?
• Which one of the following is NOT used in advertising research?
• Slogan Testing is the method of which research?
• Which is the greatest limitation of Pre-testing?