McqMate
| Q. |
Information and persuasive content can be combined in the form of an appeal to |
| A. | provide a basic reason for the consumer to act |
| B. | explain guilt and enrichment |
| C. | satisfy hierarchical needs |
| D. | include perceptual modifiers and need enhancers |
| Answer» A. provide a basic reason for the consumer to act | |
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