The term used to describe the unique added values and appeal of the brand in relation to other brands in the same market is,

Related MCQs

• The term used to describe the unique added values and appeal of the brand in relation to other brands in the same market is,
• The marketing effects or outcomes that accrue to a product with its brand name compared with those that of the same product did not have the brand name is called,
• Why is 'fear' or 'rational appeal' type advertising used frequently for charities and non-profit organisations?
• Information and persuasive content can be combined in the form of an appeal to
• In evaluating messages for advertising, telling how the product is better than the competing brands aims at making the ad:
• Rational appeals are those that use factual presentations to appeal to which part of the audience's attitudes?
• Advertisers seek to give a product a personality that is unique, appealing and appropriate. The personality given is known as,
• U. S. P.(Unique Selling Proposition) means
• U. S. P.(Unique Selling Proposition) means:
• Brand names and identity advertising are methods that advertisers use to encourage consumers to