A marketing philosophy summarized by the phrase "a good product will sell itself" is characteristic of the _________ period.

Related MCQs

• ____________ is a philosophy holding that a company's marketing should support the best long-run performance of the marketing system
• The marketing effects or outcomes that accrue to a product with its brand name compared with those that of the same product did not have the brand name is called,
• A promotional strategy that encourages the various intermediaries along the channel to stock and sell the product is called what type of strategy?
• A short and striking or memorable phrase used in advertising is called,
• ___________ is a specific coordinated advertising effort on behalf of a particular product or service that extends for a specified period of time.
• A specific coordinated advertising effort on behalf of a particular product or service that extends for a specified period of time
• ___________ is a specific coordinated advertising effort on behalf of a particular product or service that extends for a specified period of time.
• ________is the time used for the commercial announcement or the announcement itself
• Price, _____, _____and Physical distribution are the four main elements in marketing
• Copy testing is a specialized field of marketing research that determines an ad’s effectiveness among consumers. It is also known as,