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180+ Communication Media Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor Multimedia Communication (BMMC) .

1.

------------ theory of media effects suggests that TV portrayals of violence reinforce whatever established pattern of behavior, viewers bring with them to the media situation.

A. catharsis
B. aggressive cues
C. reinforcement
D. none of the above.
Answer» C. reinforcement
2.

In digital audio, ----------------- describes the number of bits of information recorded for each sample.

A. sample rate
B. bit depth
C. ratio
D. channel
Answer» B. bit depth
3.

Yellow journalism derived its name from an early comic character called ----------

A. yellow kid
B. yellow boy
C. yellow girlie
D. yellow guy
Answer» A. yellow kid
4.

First radio station in Kerala was established in the year-----------

A. 1950
B. 1947
C. 1943
D. 1955
Answer» C. 1943
5.

Which is the face of the newspaper?

A. headlines
B. front page
C. edit page
D. masthead
Answer» D. masthead
6.

-------------------- is a branch of philosophy dealing with the nature of beauty, art, and taste, and with the creation and appreciation of beauty.

A. aesthetics
B. design
C. psychoanalysis
D. none of the above
Answer» A. aesthetics
7.

Which of the following aspects of Internet radio is on the listener’s computer?

A. encoder
B. server
C. player
D. over head.
Answer» C. player
8.

A global system of interconnected computer networks to serve billions of users worldwide is called -----------------------

A. intranet
B. compunet
C. internet
D. ethernet
Answer» C. internet
9.

------------------ is a multimedia software.

A. ms powerpoint
B. microsoft word
C. adobe audition
D. adobe pagemaker
Answer» A. ms powerpoint
10.

Red, Yellow and ------------- are primary colours.

A. blue
B. black
C. white
D. violet
Answer» A. blue
11.

The process of taking files from another computer or server for use in your own computer is called --------------

A. drop
B. download
C. encode
D. drafting
Answer» B. download
12.

Graphic representation such as a series of illustrations or images displayed in sequence for pre visualizing a motion graphic is called --------------

A. script
B. storyline
C. storyboard
D. story
Answer» C. storyboard
13.

Who in 1666 developed the first circular diagram of colours?

A. marconi
B. sir issac newton
C. robert moray
D. john bradshaw
Answer» B. sir issac newton
14.

Name the first communication satellite which was launched in 1962

A. early bird
B. intelset
C. intersputnik
D. insat
Answer» A. early bird
15.

Which of the following was developed the earliest?

A. am radio
B. television
C. drm
D. dth
Answer» A. am radio
16.

--------------------- is associated with the invention of printing

A. franklin
B. johann gutenberg
C. charles babbage
D. marconi
Answer» B. johann gutenberg
17.

Green, Orange and -------- are called the secondary colours.

A. white
B. violet
C. pink
D. purple
Answer» B. violet
18.

Multimedia represents the convergence of text, pictures, video and -------- into a single form.

A. news
B. sound
C. songs
D. all of the above
Answer» B. sound
19.

Which of the following denotes Internet radio broadcast?

A. broadcast
B. narrowcast
C. podcast
D. telecast
Answer» C. podcast
20.

Multimedia reporters who are mobile with audio, video recorders and camera are often referred to as ---------------

A. mobijournos
B. mobile
C. mojos
D. journos
Answer» C. mojos
21.

The equalization of elements in a work of art is called

A. balance
B. unity
C. rhythm
D. movement
Answer» A. balance
22.

The High Definition Television initiative came in the 1980’s. The aspect ratio for HD TV is :

A. 4:3
B. 3:2
C. 16:9
D. 9:4
Answer» D. 9:4
23.

Which of the following file format is the default format used for Flash videos

A. .wma
B. .flv
C. .swf
D. .hqx
Answer» B. .flv
24.

On-demand programming is ---------------

A. programming that is streamed live over the internet.
B. files of programmed material that can be accessed over the internet
C. the icon that listeners click on to receive live streaming
D. a home as opposed to a web page
Answer» B. files of programmed material that can be accessed over the internet
25.

Internet radio broadcast is otherwise called------------

A. broadcast
B. narrowcast
C. podcast
D. telecast.
Answer» C. podcast
26.

The recordings in a magnetic tape is erased using -----------------------

A. echo chamber
B. re- recorder
C. audio tape degausser
D. tape deck
Answer» C. audio tape degausser
27.

The process of sending files from your computer to the internet is called --------------

A. drop
B. download
C. encode
D. uploading
Answer» D. uploading
28.

In which area is digital technology superior to analog technology?

A. signal to noise ratio
B. frequency response
C. dynamic range
D. all of the above.
Answer» D. all of the above.
29.

The Google service which help to create a blog is ----------

A. blogger
B. wiki
C. explorer
D. blogmaker
Answer» A. blogger
30.

Which of the following is not a social networking website:

A. facebook
B. tweeter
C. google
D. wayn
Answer» C. google
31.

------------ theory of media suggests that mass media serves the basic purpose of providing entertainment, escape and release.

A. play
B. aggressive cues
C. reinforcement
D. none of the above
Answer» C. reinforcement
32.

In digital audio, ----------------- describes the number of bits of information recorded for each sample.

A. sample rate
B. bit depth
C. ratio
D. channel
Answer» A. sample rate
33.

Every penny must go on screen - is an expression stressing the need of good-----------

A. script
B. budgeting
C. camera work
D. editing
Answer» B. budgeting
34.

The actual place on which the actions that will be recorded in a television studio is called ------ ---------------------

A. studio floor
B. camera area
C. studio table.
D. over head area.
Answer» A. studio floor
35.

TAM is --------------------------

A. television audience measurement
B. television air marketing
C. tele air marketing
D. television audio measurement
Answer» A. television audience measurement
36.

Television arrived in India in a small way in the year -------------

A. 1959
B. 1969
C. 1979
D. 1949
Answer» A. 1959
37.

One of the main deciding factors for selecting a shooting location is ----------------

A. suitability with script
B. the suitable climate for the actors
C. its beauty
D. its closeness to the studio
Answer» A. suitability with script
38.

Cinematography Act was passed in the year-------------------.

A. 1947
B. 1950
C. 1952
D. 1957
Answer» C. 1952
39.

Which one of the following is prepared at the earliest?

A. script
B. shot list
C. shooting schedule
D. editor’s cut
Answer» A. script
40.

Which of the following was developed the earliest?

A. radio broadcast
B. podcast
C. terrestrial telecast
D. satellite telecast
Answer» A. radio broadcast
41.

First Television channel in Kerala was -----------

A. doordarshan
B. asianet
C. kairali
D. soorya
Answer» A. doordarshan
42.

Costing out a production means -----------------------

A. mixing the visuals with audio
B. selling a production to another production house
C. finding the cost for producing the production
D. writing the final script
Answer» B. selling a production to another production house
43.

Final production cost divided by the final duration of the programme is called

A. cost per viewer
B. cost per minute
C. cost vs measured benefits
D. actual cost
Answer» B. cost per minute
44.

In a studio, the essential link between the director and the floor is performed by ------

A. florist
B. floor manager
C. floor officer
D. administrator
Answer» B. floor manager
45.

Wardrobe supervisor is associated with

A. budgeting
B. lighting
C. acting
D. costumes
Answer» D. costumes
46.

Montage is a -----------------------

A. term related to sound
B. film editing technique
C. shooting tool
D. camera angle
Answer» B. film editing technique
47.

The first work in video editing is ----------------------

A. capture
B. shots
C. time line
D. none of the above
Answer» A. capture
48.

The method of video editing which utilizes the computer environment is called -----

A. linear editing
B. non-linear editing
C. assemble editing
D. in- camera editing
Answer» B. non-linear editing
49.

----------------------------- coined the word Akashavani for the first time.

A. rabindranath tagore
B. dr. gopalaswamy
C. sir stanley jackson
D. lionel fieldonl
Answer» B. dr. gopalaswamy
50.

The process of adding new tracks to existing tracks in a multi track recording system is called ……….

A. overdubbing
B. bouncing
C. punching in
D. combo-cording
Answer» D. combo-cording

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