Independent retailers who use a central buying organization and joint promotional efforts are called a

Related MCQs

• Which of the following buying instruments does not found in consumer buying?
• Retailers such as Benetton, The Body Shop, and Marks and Spencer carry mostly own- brand merchandise. These are called _____ brands
• Giant retailers called _____ concentrate on one product category such as toys or home improvement
• A concept in retailing that helps explain the emergence of new retailers is called the _______________ hypothesis.
• What word best describes the relationship between a retailer's pricing decisions and the merchandise, location, promotion, credit, services, image and legal decisions that retailers must make?
• What word best describes the relationship between a retailer's pricing decisions and the merchandise, location, promotion, credit, services, image and legal decisions that retailers must make?
• Which products are produced and marketed by companies to many retailers?
• When retailers identify customer segments and develop unique strategies to meet the desires of these segments, they are using:
• Which of the following is a recommended strategy for retailers when consumers select the outlet first and the brand second?
• Which type of organization consists of a small workforce, relying on independent suppliers who are located at several parts of the world with a sophisticated linked. information system.