

McqMate
These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor Multimedia Communication (BMMC) .
1. |
The Shannon and Weaver model of communication is |
A. | modular |
B. | circular |
C. | linear |
D. | non linear |
Answer» C. linear |
2. |
Which of the following is not a part of seven C's of communication? |
A. | channel |
B. | content |
C. | curiosity |
D. | clarity |
Answer» C. curiosity |
3. |
Cinema is a/an |
A. | visual medium |
B. | audiovisual medium |
C. | audio medium |
D. | print medium |
Answer» B. audiovisual medium |
4. |
Dyadic communication is the transfer of messages from a person |
A. | to another person and vice versa |
B. | to a group of persons |
C. | to a mass audience |
D. | none of these |
Answer» A. to another person and vice versa |
5. |
The MMU is a/an |
A. | visual medium |
B. | audiovisual medium |
C. | audio medium |
D. | none of these |
Answer» B. audiovisual medium |
6. |
A group discussion is a form of |
A. | dyadic communication |
B. | group communication |
C. | mass communication |
D. | none of these |
Answer» B. group communication |
7. |
The word communication is derived from |
A. | french |
B. | german |
C. | latin |
D. | persian |
Answer» C. latin |
8. |
Sadharanikaran is a equivalent to the original concept of |
A. | commonality |
B. | communion |
C. | communism |
D. | communication |
Answer» D. communication |
9. |
The Indian Institute of Mass Communication was established in |
A. | 1955 |
B. | 1964 |
C. | 1965 |
D. | 1946 |
Answer» C. 1965 |
10. |
Communication involves active interaction with our environments |
A. | physically |
B. | biologically |
C. | socially |
D. | all the above |
Answer» D. all the above |
11. |
The evolution of symbolic communication is called |
A. | information |
B. | language |
C. | gesture |
D. | none of these |
Answer» B. language |
12. |
The right to information has been declared a fundamental right by UN in |
A. | may 1997 |
B. | april 1998 |
C. | may 1998 |
D. | april 1997 |
Answer» A. may 1997 |
13. |
Who defines communication as process which increases commonality –but also equires elements of commonality for it to occur at all. |
A. | aristotle |
B. | shannon |
C. | denis mcquaill |
D. | wilbur schramm |
Answer» C. denis mcquaill |
14. |
_____________ is individual reflection ,contemplation and meditation. |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication. |
Answer» A. intrapersonal communication |
15. |
Interpersonal communication is direct face-to-face communication between |
A. | mass |
B. | two persons |
C. | group of persons |
D. | oneself |
Answer» B. two persons |
16. |
Rhetorics is a term related with |
A. | plato |
B. | aristotle |
C. | denis mcquaill |
D. | marshal mcluhan |
Answer» B. aristotle |
17. |
Rhetoric is made up of ------------------ elements |
A. | one |
B. | two |
C. | three |
D. | four |
Answer» C. three |
18. |
According to Aristotle rhetoric is made up of |
A. | the speaker |
B. | the speech |
C. | the listener |
D. | all the above |
Answer» D. all the above |
19. |
Which of the following is an example of hot mediaum as envisaged by Marshal McLuhan. |
A. | cartoon |
B. | telephone |
C. | radio |
D. | tv |
Answer» B. telephone |
20. |
A mass medium is essentially a working group organized around some device for circulating the same message at about the same time to large number of people is a definition given by |
A. | george gerbner |
B. | wilbur schramm |
C. | marshal mcluhan |
D. | harold lasswell |
Answer» B. wilbur schramm |
21. |
Receiver in Shannon and Weaver model of communication is |
A. | person who receives message |
B. | a component of telephone |
C. | person who sends feed back |
D. | the telephone exchange that retransmits message |
Answer» B. a component of telephone |
22. |
The mathematical model of communication was put forwarded by |
A. | shannon and weaver |
B. | osgood and schramm |
C. | lasswell |
D. | aristotle |
Answer» A. shannon and weaver |
23. |
The Circular model of communication was put forwaded by |
A. | james carey |
B. | harold d.lasswell |
C. | shannon and weaver |
D. | osgood and schramm |
Answer» D. osgood and schramm |
24. |
Massline communication is a term related with |
A. | gandhiji |
B. | mao zedong |
C. | nehru |
D. | churchill |
Answer» B. mao zedong |
25. |
Communication is the transmission of information, ideas, emotions, skill etc by use of symbols, words, figures, graph etc. This definition was given by |
A. | osgood |
B. | berelson &steiner |
C. | harold lasswell |
D. | wilbur schramm |
Answer» B. berelson &steiner |
26. |
The primary goal of communication is influencing through persuasion according to |
A. | asian communication theories |
B. | european communication theories |
C. | indian communication theories |
D. | all the above |
Answer» A. asian communication theories |
27. |
The ritual model of communication was promoted by |
A. | marshall mcluhan |
B. | james carey |
C. | osgood |
D. | wilbur schramm |
Answer» B. james carey |
28. |
Any obstacles or difficulties that come in the way of communication is |
A. | element |
B. | barriers |
C. | message |
D. | receiver |
Answer» B. barriers |
29. |
Self image is a |
A. | physical barrier |
B. | mechanical barrier |
C. | psychological barrier |
D. | linguistic barrier |
Answer» C. psychological barrier |
30. |
In group communication a whisling microphone is a |
A. | physical barrier |
B. | mechanical barrier |
C. | psychological barrier |
D. | noise barrier |
Answer» B. mechanical barrier |
31. |
The invention of printing is an extension of eye according to. |
A. | wilbur schramm |
B. | marshal mcluhan |
C. | harold d lasswell |
D. | denis mcquaill |
Answer» B. marshal mcluhan |
32. |
Global Village is a term used by |
A. | wilbur schramm |
B. | marshal mcluhan |
C. | harold d lasswell |
D. | aristotle |
Answer» B. marshal mcluhan |
33. |
Science of meanings is termed as |
A. | simiotics |
B. | semantics |
C. | signs |
D. | symbola |
Answer» B. semantics |
34. |
Pyramidal distribution System of Communication was done by |
A. | wilbur schramm |
B. | marshal mcluhan |
C. | harold d lasswell |
D. | denis mc quail |
Answer» D. denis mc quail |
35. |
The concept of channel noise and semantic noise is related with |
A. | denis mc quail |
B. | shannon and weaver |
C. | westley-mclean |
D. | smcr model |
Answer» B. shannon and weaver |
36. |
Mass society theory is also known as |
A. | hypodermic theory |
B. | magicbullet theory |
C. | grand theory |
D. | two-step theory |
Answer» C. grand theory |
37. |
The Magic bullet theory is also called as |
A. | grand theory |
B. | mass society theory |
C. | hypodermic needle theory |
D. | none of these |
Answer» C. hypodermic needle theory |
38. |
The two step flow theory was put forwarded by |
A. | daniel lerner |
B. | de-fleur |
C. | paul lazar field |
D. | osgood and schramm |
Answer» C. paul lazar field |
39. |
The attitude change theory was a contribution of |
A. | carl howland |
B. | lumsdaine |
C. | sheffeild |
D. | all the above |
Answer» D. all the above |
40. |
The book The Effects of Mass Communication was written by |
A. | carl howland |
B. | joseph klapper |
C. | maxwell mc comb |
D. | donald shaw |
Answer» B. joseph klapper |
41. |
Reinforcement theory was put forwarded by |
A. | carl howland |
B. | joseph klapper |
C. | maxwell mc comb |
D. | donald shaw |
Answer» B. joseph klapper |
42. |
The Dependency theory was proposed by |
A. | joseph klapper |
B. | maxwell mc comb |
C. | defer & ballrockeach |
D. | donald shaw |
Answer» C. defer & ballrockeach |
43. |
The Agenda Setting theory was proposed by |
A. | joseph klapper |
B. | maxwell mc comb & donald shaw |
C. | defer &ballrockeach |
D. | carl howland |
Answer» B. maxwell mc comb & donald shaw |
44. |
James Carvey, Peter Berger &Thomas Luckman were the chief propounders of |
A. | cultural theory |
B. | cultivation analysis |
C. | theory of social construction of reality |
D. | social learning theory |
Answer» C. theory of social construction of reality |
45. |
The theory based on neo Marxist theory is |
A. | the british cultural theory |
B. | the critical cultural theory |
C. | social learning theory |
D. | the cultural theory |
Answer» B. the critical cultural theory |
46. |
The Author of A Theory of Cognitive Dissonance |
A. | pery tannenbaum |
B. | roland barthes |
C. | charles osgood |
D. | l.a. festinger |
Answer» D. l.a. festinger |
47. |
An interview is a type of |
A. | dyadic communication |
B. | multidiadic communication |
C. | mass communication |
D. | group communication |
Answer» A. dyadic communication |
48. |
Spiral of Silence model was put forwarded by |
A. | george gerbner |
B. | elisabeth n. newman |
C. | harold lasswell |
D. | david.k.berlo |
Answer» B. elisabeth n. newman |
49. |
The Middle Range Theory of Communication was advocated by |
A. | john fiske |
B. | robert merton |
C. | karl marx |
D. | m.s.archer |
Answer» B. robert merton |
50. |
The Soviet Media Theory had its roots in |
A. | italian fascist philosophy |
B. | free enterprise approach of the west |
C. | german ideology |
D. | japanese imperial edicts |
Answer» A. italian fascist philosophy |
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