McqMate
These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor Multimedia Communication (BMMC) .
| 51. |
The area related to Noam Chomsky |
| A. | public relation |
| B. | advertising |
| C. | radio |
| D. | media criticism |
| Answer» D. media criticism | |
| 52. |
The knowledge –gap hypothesis was developed by |
| A. | g.a.donohue |
| B. | john paulik |
| C. | wilbur schramm |
| D. | david weaver |
| Answer» A. g.a.donohue | |
| 53. |
What is Syntactics |
| A. | the study of the language in use |
| B. | the study of relationship among words |
| C. | the study of human interactions |
| D. | the relationship between words and sentences |
| Answer» B. the study of relationship among words | |
| 54. |
The primary function of interpersonal communication is |
| A. | reasoning |
| B. | relationship building |
| C. | to inform |
| D. | to provide relaxation |
| Answer» B. relationship building | |
| 55. |
Feedback is considered as |
| A. | conviction |
| B. | motor action |
| C. | description cycle |
| D. | multilaterality |
| Answer» B. motor action | |
| 56. |
The SMCR model of communication was devised by |
| A. | shannon &weaver |
| B. | david berlo |
| C. | wilbur schramm |
| D. | westley &mclean |
| Answer» B. david berlo | |
| 57. |
The Author of the book Communication Networks. |
| A. | daniel belt |
| B. | manuel castle |
| C. | e.m.rogers & d.l.kincaid |
| D. | andre gunder frank |
| Answer» C. e.m.rogers & d.l.kincaid | |
| 58. |
According to Wilbur Schramm which one of the following is a value free asset |
| A. | culture |
| B. | religion |
| C. | technology |
| D. | all the above |
| Answer» A. culture | |
| 59. |
According to Global Village concept of Marshall MacLuhan |
| A. | electronic media can help the masses unite to effect change |
| B. | maintain person to person relations |
| C. | most of new technologies make people scattered |
| D. | the electronic technologies would not be able to enlighten the masses |
| Answer» A. electronic media can help the masses unite to effect change | |
| 60. |
The process of mass communication is not |
| A. | asymmetrical |
| B. | personal |
| C. | anonymous |
| D. | effected on a large scale |
| Answer» B. personal | |
| 61. |
Which of the communication has more emotional appeal |
| A. | intrapersonal |
| B. | interpersonal |
| C. | group |
| D. | mass |
| Answer» B. interpersonal | |
| 62. |
Communication needs a |
| A. | sender |
| B. | receiver |
| C. | channel |
| D. | all the above |
| Answer» D. all the above | |
| 63. |
Communication helps in |
| A. | persuaution |
| B. | entertainment |
| C. | integration |
| D. | all the above |
| Answer» D. all the above | |
| 64. |
Which Model refers to Gatekeeper concept. |
| A. | theadore newcomb\s |
| B. | shannon &weaver\s |
| C. | bruce westleys &mc leans |
| D. | george gerbner |
| Answer» C. bruce westleys &mc leans | |
| 65. |
Speaker-Speech-Audience are the elements of whose model of communication |
| A. | claude shannon |
| B. | aristotle |
| C. | harold lasswell |
| D. | wilbur schramm |
| Answer» B. aristotle | |
| 66. |
Who introduced the concept of Noise in Communication. |
| A. | wilbur shramm |
| B. | george gerbner |
| C. | charles osgood |
| D. | claude shannon &warren weaver |
| Answer» D. claude shannon &warren weaver | |
| 67. |
Which theory is derived from the studies of Saussure and Pierce |
| A. | mass society theory |
| B. | hegemony theory |
| C. | culture of semeotic theory |
| D. | political economic media theory |
| Answer» C. culture of semeotic theory | |
| 68. |
Mass Media are primarily moulders of society as well as reflectors of it according to |
| A. | dennis mc quail |
| B. | harold lasswell |
| C. | wilbur schramm |
| D. | george gerbner |
| Answer» A. dennis mc quail | |
| 69. |
Which of the following is noise factor? |
| A. | perceptual variation |
| B. | external elements that hinders the process of communication |
| C. | five senses |
| D. | all the above |
| Answer» B. external elements that hinders the process of communication | |
| 70. |
The dependency theory was proposed by |
| A. | defer |
| B. | klapper |
| C. | ball rockeach |
| D. | defer& ball rockeach |
| Answer» D. defer& ball rockeach | |
| 71. |
The Author of the book The Dynamics of Mass Communication |
| A. | joseph a. devito |
| B. | joseph r.dominic |
| C. | denis mc quail |
| D. | melvin l. deflour |
| Answer» B. joseph r.dominic | |
| 72. |
The Book written by Melvin L.Deflour |
| A. | communication models |
| B. | fundamentals of himan communication |
| C. | communication and social change |
| D. | communication studies |
| Answer» C. communication and social change | |
| 73. |
Author of the book India's Communication Revolution. a)Dr.J.V.Vilanilam b)Keval.J.Kumar c)Rogers&Singhal d)Y.K.D'souza 74. Who developed the first paper for the mankind |
| A. | the sumerians |
| B. | the aryans |
| C. | the mayans |
| D. | the chinese |
| Answer» C. the mayans | |
| 74. |
Who invented TV? |
| A. | alaxandar graham bell |
| B. | john logie baird |
| C. | francis jenkin |
| D. | chaster carlson |
| Answer» B. john logie baird | |
| 75. |
Who differentiated hot and cold medium |
| A. | wilbur schramm |
| B. | harold lasswell |
| C. | marshall mc luhan |
| D. | raymond williams. |
| Answer» C. marshall mc luhan | |
| 76. |
Marshall Mc Luhan considered -----------------as an extension of eye |
| A. | invention of tv |
| B. | invention of printing |
| C. | invention of cinema |
| D. | invention of radio |
| Answer» B. invention of printing | |
| 77. |
Joseph Klapper proposed Reinforcement theory in |
| A. | 1955 |
| B. | 1960 |
| C. | 1965 |
| D. | 1970 |
| Answer» B. 1960 | |
| 78. |
On the basis of number of participants we can classify communication into---------- a)four types b)five c)seven d)Six 80. The barriers which arise due to technological malfunctions is |
| A. | semantic barriers |
| B. | technical barriers |
| C. | personal barries |
| D. | physical barriers |
| Answer» A. semantic barriers | |
| 79. |
------------------------------ is at the base of the human element in all models of communication |
| A. | intrapersonal communication |
| B. | interpersonal communication |
| C. | mass communication |
| D. | group communication |
| Answer» A. intrapersonal communication | |
| 80. |
According to the Pyramidal distribution of Mc Quail -------------is at the apex of Pyramid |
| A. | intrapersonal communication |
| B. | interpersonal communication |
| C. | mass communication |
| D. | group communication |
| Answer» C. mass communication | |
| 81. |
In a communication process sender is also known as |
| A. | receiver |
| B. | encoder |
| C. | channel |
| D. | decoder |
| Answer» B. encoder | |
| 82. |
In a communication process Receiver is also known as |
| A. | sender |
| B. | encoder |
| C. | channel |
| D. | decoder |
| Answer» D. decoder | |
| 83. |
“The Media do not do things to people rather people do things with media" relate with |
| A. | the cultural theory |
| B. | uses and gratification theory |
| C. | symbolic interaction theory |
| D. | cultivation theory |
| Answer» B. uses and gratification theory | |
| 84. |
Communication is the transfer or conveying of meaning. This definition was given by |
| A. | claude shannon |
| B. | oxford dictionary |
| C. | charles osgood |
| D. | wilbur schramm |
| Answer» B. oxford dictionary | |
| 85. |
Kinesics is the science of |
| A. | printing |
| B. | language |
| C. | writing |
| D. | body language |
| Answer» D. body language | |
| 86. |
The Egyptian system of picture writing is known as |
| A. | pictography |
| B. | cuneiform |
| C. | hieroglyph |
| D. | script |
| Answer» C. hieroglyph | |
| 87. |
Alphabetical writing was developed by |
| A. | chinese |
| B. | greeks |
| C. | romans |
| D. | persians |
| Answer» C. romans | |
| 88. |
The writing style developed by Sumerians is |
| A. | pictography |
| B. | cuneiform |
| C. | hieroglyph |
| D. | script |
| Answer» B. cuneiform | |
| 89. |
_______________ added five vowels to the alphabets |
| A. | sumerians |
| B. | greeks |
| C. | romans |
| D. | persian |
| Answer» C. romans | |
| 90. |
____________________ developed the capital and small letters |
| A. | sumerians |
| B. | greeks |
| C. | romans |
| D. | persian |
| Answer» C. romans | |
| 91. |
__________________ developed a kind of paper from papyrus plant |
| A. | chinese |
| B. | greeks |
| C. | romans |
| D. | persians |
| Answer» A. chinese | |
| 92. |
The development of printing technology was in |
| A. | 15th century |
| B. | 16th century |
| C. | 17th century |
| D. | 18th century |
| Answer» A. 15th century | |
| 93. |
Movable types and mechanical printing press were invented by |
| A. | herman gundert |
| B. | benchamin bailey |
| C. | johan guttenberg |
| D. | none of these |
| Answer» C. johan guttenberg | |
| 94. |
The first book printed by Johan Guttenberg was on |
| A. | novel |
| B. | poetry |
| C. | religions |
| D. | culture |
| Answer» C. religions | |
| 95. |
Telegraphy was invented in |
| A. | 19th century |
| B. | 16th century |
| C. | 17th century |
| D. | 18th century |
| Answer» A. 19th century | |
| 96. |
The twentieth century began with the invention of |
| A. | photography |
| B. | printing |
| C. | cinema |
| D. | radio |
| Answer» C. cinema | |
| 97. |
Radio broadcasting began in |
| A. | 1910 |
| B. | 1915 |
| C. | 1920 |
| D. | 1925 |
| Answer» C. 1920 | |
| 98. |
TV telecasting began in |
| A. | 1925 |
| B. | 1930 |
| C. | 1935 |
| D. | 1940 |
| Answer» D. 1940 | |
| 99. |
_______________ has turned the world into a global village |
| A. | radio |
| B. | cinema |
| C. | tv |
| D. | internet |
| Answer» D. internet | |
| 100. |
_________________ occurs when an individual sends and receives messages internally |
| A. | intrapersonal communication |
| B. | interpersonal communication |
| C. | mass communication |
| D. | group communication |
| Answer» A. intrapersonal communication | |
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