Life Style, personality, attitude are grouped under .

Related MCQs

• In ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ segmentation , buyers are divided into different groups on the basis of life style or personality and values.
• Age, income, gender are grouped under .
• The factors such as the buyer’s age, life-cycle stage, occupation, economic situation, lifestyle, personality and self-concept that influences buyer’s decisions refers to which one of the following characteristic?
• In ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ segmentation, buyers are divided into different groups on the basis of life‐systle into personality and values.
• Motives which are driven by learning, perception and attitude are known as..
• In which stage of product life cycle, the company takes decision whether to maintain, harvest or drop the
• In which stage of the product life cycle is advertising and promotion aimed at retaining existing customers and persuading customers to switch from competitor products?
• The customers in growth stage of life cycle of products are classified as:
• According to whom “ a product lifecycle is very much similar to human life cycle.”
• ---------is a system of branch shops operated under a centralized management and dealing in similar lines of goods.