______ is the group of people on which a marketer focuses promotion and sales efforts.

Related MCQs

• In regards to the differences between the entrepreneurial and administrative focuses which of the following is correct?
• ______ is NOT an idea that good marketing strategy focuses on.
• Out of the total population of people you approach, __________ is the percentage of people who buy.
• A management philosophy of selecting and promoting people based on their being the most capable person for the job is considered which of the following?
• _________ __________ between people in the personal contact network play an important communications role, enabling the entrepreneur to identify opportunities that are not evident to others.
• A(n) ________ is defined as a form of business that is an association of two or more people acting as co-owners of a business.
• A(n) ________ is defined as a form of business that is an association of two or more people acting as co-owners of a business.
• Melissa is one of the newest and most successful entrepreneurs in the technology industry. She handles numerous dealings with other companies for the exchange of goods and services. Her primary goal is to ensure that all parties involved receive favorable and acceptable terms. Melissa is most probably excellent at the entrepreneurial skill of _______.
• The initial stages of the entrepreneurial process are generating new business ideas (i.e. creativity and innovation) and recognizing opportunities that have the potential for exploitation (i.e. evaluation and selection).
• What are the missing words in the following definition: 'The management of regular marketing can be characterized by a careful planning process which is informed by _____ _____ to guide the selection of target markets and the composition of a marketing mix with which to position products competitively within the marketplace.