The characteristic of services marketing that it cannot be saved, stored, resold, or returned is known as:

Related MCQs

• Services cannot be stored. This describes the ___________characteristic of services.
• No two services are precisely alike. This characteristic is known as:
• Distinct characteristic of services is_____________
• Low cost airlines have changed the face of airline travel in India. In this scenario, which of the followings strategies cannot be considered as a good marketing strategy for an airline like Air Sahara?
• Low cost airlines have changed the face of airline travel in India. In this scenario, whichof the followings strategies cannot be considered as a good marketing strategy for anairline like Air Sahara?
• The demand for services marketing knowledge has increased for all of the following reasons except:
• Services marketing area is an attractive area of study in India because:
• Services are delivered within the marketing environment. The macro‐environment can be analysed using which of the following tools?
• Which of the following is not a consideration in deciding the marketing channel for services?
• The marketing services agencies includes