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McqMate
Q. |
One common misuse of marketing research findings in contemporary business is the tendency for marketing research to: |
A. | become a vehicle for pitching the sponsor’s products |
B. | become a vehicle for discriminating in the marketplace |
C. | become a means for raising prices |
D. | become a means for unfair competition |
E. | none of these |
Answer» A. become a vehicle for pitching the sponsor’s products |
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