____________ is used in outdoor advertising to refer to the number of billboards used in one display.

Related MCQs

• The total net audience exposed to prepared periodical, outdoor, television or radio advertising is _____________.
• Printed matter that runs over the edges of an outdoor board or of a page leaving no margin is known as
• Generic advertising, also known as _______________demand advertising.
• ____________ is a reduction from regular rates when advertising contracts to use quantities of advertising.
• ________________ is an advertising agency established by a company to look after its advertising requirements.
• The total number of different people or households exposed to an advertising schedule during a given time is known as
• ______________ is one of the doyens of Indian advertising.
• Surrogate advertising refers to the strategy used by companies and advertisers to promote a product________________
• Advertising used to communicate an organisations views on issues that affect society or business is known as
• ________ is a combination of marketing functions, including advertising, used to sell a product.