Advertising used to communicate an organisations views on issues that affect society or business is known as

Related MCQs

• Generic advertising, also known as _______________demand advertising.
• ____________ is a reduction from regular rates when advertising contracts to use quantities of advertising.
• ________________ is an advertising agency established by a company to look after its advertising requirements.
• __________are distinctive graphic designs used to communicate a product, company, or organization identity.
• The specific approach advertisers use to communicate about the products to satisfy customer needs is
• ____________ is used in outdoor advertising to refer to the number of billboards used in one display.
• A management orientation that views the needs of consumers as primary to the success of the firm __________.
• A special magazine advertising section in which ads are interpersed with related editorial material foussing on a single theme is known as
• Handwritten posters in the sixteenth and seventeenth century which are considered to be forerunners of advertising are known as
• The creative point in advertising where the search for a "big idea " takes pace is known as