An advantage of a channel of distribution over selling direct to consumers is that each channel member plays a ………….in the channel.

Related MCQs

• Marketing channel management calls for selecting, managing,……… , and evaluating channel members over time.
• A corporate VMS has the advantage of controlling the entire distribution chain under…………
• Which type of product might require a more direct marketing channel to avoid delays and too much handling?
• Julie Newmar recognizes that her company needs to provide better customer service and trim distribution costs through teamwork, both inside the company and among all marketing channel organizations. Julie will begin the practice of………..
• A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a……………
• It is common for international marketers to………. their channel strategies for each country.
• Logistics system follows the principle of ………………advantage.
• Which of the following is not a typical supply chain member?
• ……………and physical distribution are the two major operations of logistics.
• From the following which one is not included in distribution strategies