McqMate
| Q. |
Mass communication |
| A. | is more effective than dyadic communication so far as reach is concerned. |
| B. | is an impersonal tool for delivering information to the masses. |
| C. | does not need technology-based media vehicles. |
| D. | is meant for delivering messages to the residents of a city. |
| Answer» B. is an impersonal tool for delivering information to the masses. | |
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