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130+ Export Marketing Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Management Studies (BMS) .

51.

Product is the primary function of the exporter.

A. planning
B. development
C. marketing
D. packaging
Answer» A. planning
52.

provides information of the product and matters related to the product being exported.

A. labelling
B. marking
C. packing
D. positioning
Answer» A. labelling
53.

refers to symbols printed on export packages.

A. marking
B. packaging
C. branding
D. designing
Answer» A. marking
54.

Formula : FOB Price =

A. fob cost + profit – dbk
B. all the expenses until goods loaded on ship + freight + profit – incentive
C. all the costs until goods loaded on board the ship + freight + insurance – incentive
D. fob expenses + customs @ port of destination – dbk
Answer» A. fob cost + profit – dbk
55.

Formula : C&F Price =

A. all expenses until goods loaded on board the ship + freight + profits – dbk
B. c&f price + marine insurance
C. cif price - profits
D. c&f costs + customs@ port of destination + profits
Answer» A. all expenses until goods loaded on board the ship + freight + profits – dbk
56.

Formula : CIF Price =

A. fob price + incentives
B. cif costs + profits – dbk
C. c&f price – marine insurance
D. fob costs + customs @ port of destination + profits
Answer» B. cif costs + profits – dbk
57.

Export quotation is .

A. an offer made by importer to exporter in reply to exporter’s query
B. commercial invoice
C. an offer made by exporter to importer in reply to importer’s query
D. importer’s bill
Answer» C. an offer made by exporter to importer in reply to importer’s query
58.

Under FOB quotation, which among the following is not a responsibility of the exporter ?

A. expenses upto goods loaded on board the ship
B. production management
C. customs at port of shipment
D. freight expenses
Answer» D. freight expenses
59.

Under C&F quotation, which among the following is not a responsibility of the exporter ?

A. expenses upto goods loaded on board the ship
B. production management
C. payment of marine insurance
D. payment of freight expenses
Answer» C. payment of marine insurance
60.

Under CIF quotation, which among the following is not a responsibility of the exporter?

A. expenses upto goods loaded on board the ship
B. marine insurance
C. customs at port of destination
D. freight expenses
Answer» C. customs at port of destination
61.

gives an identity to the exporter and its brands sold in foreign markets.

A. branding
B. marking
C. labelling
D. packaging
Answer» A. branding
62.

helps to distinguish the company’s brand among its competitors.

A. brand name
B. company name
C. product marking
D. product price
Answer» A. brand name
63.

Product price is not directly affected by .

A. costs
B. product nature
C. competitor’s prices
D. quota restrictions
Answer» D. quota restrictions
64.

INCO terms refer to .

A. international commercial terms
B. in-trade commercial terms
C. interim compensation
D. international company
Answer» A. international commercial terms
65.

The main objective of export pricing is .

A. maximizing the profits
B. applying for government incentives
C. ease in documentation
D. facilitates distribution
Answer» A. maximizing the profits
66.

Product mix is .

A. a specific category of product line
B. a range of companies’ offerings
C. a part of product depth
D. a restricted line of companies’ offerings
Answer» B. a range of companies’ offerings
67.

among the following is not an element of branding.

A. brand name
B. logo
C. brand colour
D. country of origin mark
Answer» D. country of origin mark
68.

Packaging helps in .

A. protection against damages
B. preservation of quality
C. promotion of product
D. all of the above
Answer» D. all of the above
69.

refers to creating a distinct image in the minds of the audience towards a specific brand.

A. positioning
B. promotion
C. packaging
D. product labelling
Answer» A. positioning
70.

Product promotion in export business is mainly done through .

A. advertising
B. publicity
C. salesmanship
D. participation in trade-fairs and exhibitions
Answer» D. participation in trade-fairs and exhibitions
71.

EU requires labelling requirement in language/s.

A. one
B. two
C. three
D. four
Answer» D. four
72.

EU needs packaging requirements.

A. eco-friendly
B. thermoformed
C. laminated
D. corrugated
Answer» A. eco-friendly
73.

is a longer channel of distribution in export business.

A. direct channel
B. indirect channel
C. latitudinal channel
D. longitudinal channel
Answer» B. indirect channel
74.

helps to distribute export goods only through government agencies.

A. co-operatives
B. canalizing agencies
C. customs officials
D. consortiums
Answer» B. canalizing agencies
75.

distribution channel reduces per unit cost of the product in export business.

A. direct
B. indirect
C. variance distribution
D. binomial distribution
Answer» A. direct
76.

Logistics in export marketing does not cover aspect.

A. packaging
B. warehousing
C. material handling
D. advertising
Answer» D. advertising
77.

helps to co-ordinate moving of resources with the help of people, equipment and technology.

A. logistics
B. human resource management
C. marketing
D. research
Answer» A. logistics
78.

covers financial risks in export business.

A. insurance
B. transportation
C. communication
D. warehousing
Answer» A. insurance
79.

is the most convenient and cost effective mode of transport in export business.

A. roadways
B. railways
C. seaways
D. airways
Answer» C. seaways
80.

is not an element of promotion.

A. publicity
B. sales promotion
C. sponsorship
D. product
Answer» D. product
81.

is a sales promotion tool.

A. discounts
B. premium price
C. perceived product
D. sponsorship
Answer» A. discounts
82.

Trade fairs and exhibitions help the exporters in .

A. buying import products
B. promoting export products
C. exploring new markets
D. developing new products
Answer» B. promoting export products
83.

Personal selling is also known as .

A. salesmanship
B. sponsorship
C. sales-promotion
D. public relations
Answer» A. salesmanship
84.

is a paid form of non-personal presentation of export goods by the exporter.

A. packaging
B. publicity
C. advertising
D. sales promotion
Answer» C. advertising
85.

insurance is covered by Marine Insurance Act, 1963.

A. marine
B. life
C. medical
D. health
Answer» A. marine
86.

premium helps to cover risks occurred due to perils of the sea.

A. marine
B. price
C. freight
D. port
Answer» A. marine
87.

is not a marine insurance policy.

A. hull insurance
B. time insurance
C. voyage plan
D. umbrella insurance
Answer» D. umbrella insurance
88.

is a warehousing type that holds zero-inventory, where products are received, processed and shipped to exporting countries.

A. cross-docking
B. near-shore
C. off-shore
D. horizontal
Answer» A. cross-docking
89.

is a group of exporters who form trading association for mutual distribution benefits.

A. canalizing agency
B. consortium
C. state corporation
D. manufacturing exporters
Answer» B. consortium
90.

is a promotion element that uses short term tactic to persuade the importers to make purchases.

A. trade fairs and exhibitions
B. sponsorships
C. sales-promotion
D. salesmanship
Answer» C. sales-promotion
91.

goods are sold on deferred credit basis.

A. capital
B. consumer
C. fmcg
D. deferred
Answer» A. capital
92.

The main purpose of packing credit is to meet capital needs of exporters.

A. fixed
B. working
C. regular
D. interim
Answer» B. working
93.

A major part of export finance is provided by banks.

A. commercial
B. agricultural
C. industrial
D. co-operative
Answer» A. commercial
94.

finances Indian joint ventures in foreign countries.

A. exim
B. nabard
C. sidbi
D. ecgc
Answer» A. exim
95.

has its head office in Lucknow.

A. sidbi
B. rbi
C. exim
D. epc
Answer» A. sidbi
96.

provides finance to entrepreneurs for setting up tourism related activities.

A. sidbi
B. ecgc
C. epcg
D. epc
Answer» A. sidbi
97.

SIDBI provide direct finance to obtain certification.

A. iso 9000
B. quality
C. isi
D. six-sigma
Answer» A. iso 9000
98.

Political risks can be covered under policies.

A. ecgc
B. lic
C. rbi
D. marine
Answer» A. ecgc
99.

backs the lending programme of banks, by issuing financial guarantees.

A. ecgc
B. epcg
C. lic
D. coc
Answer» A. ecgc
100.

There are high risks in payment method.

A. advance payment
B. lc
C. open account
D. bills of exchange
Answer» C. open account

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