__________ is directed towards consumers and traders with the intention to increase immediate or short term sales.

Related MCQs

• _____ is direct communications with carefully targeted individual consumers to obtain an immediate response.
• The sales promotion strategy which concentrates on the middlemen and consumers is known as______________
• Sales persons who want for the sales to come to them is known as
• ________ is the oral communication with potential buyers of a product with the intention of making a sale.
• Need become _____ when they are directed to specific objects that might satisfy the need.
• Which tool of the promotional mix consists of short-term incentives to encourage the purchase or sale of a product or service?
• Which concept holds that consumers will not buy enough of organizations product unless it takes large scale selling and promotion effort?
• ______ concept holds that consumers will favour those products that are conveniently available in adequate quantity and affordable.
• _____ is a plan of presenting the message in a more specific and compact form within the advertising space available to the target consumers
• _____ concept holds consumers will favour those products that offer the most quality or performance.