Once the ad is run, a _____ which is an actual page torn from the newspaper in which the ad was run is sent to the advertiser.

Related MCQs

• An advertiser can allow a channel to run commercials in a lower rate at its convenience whenever time is available rather than in a special slot. Justify the following statement.
• An advertiser can allow a channel to run commercials in a lower rate at its convivence whenever time is available rather than in a special slot. Justify the following statement.
• The advertiser must select the _______ who the media plans to influence.
• If the rate per square cm of TOI is Rs 4200, what will be the cost of one Insertion of Half page? (Quarter page = 400 cm)
• If India Today full page cost is Rs 630000 but will be the cost of three insertions of full page
• If the rate per square cm of TOI is Rs 4800, what will be the cost of one Insertion of Half page? (Quarter page = 400 cm)
• If India Today full page cost is Rs 730000 but will be the cost of three insertions of full page
• The total number of different households exposed at least once, to a medium during a given period
• Once a media campaign is completed
• ______indicates a percentage of target audience who is exposed at least once in a given period to a particular media vehicle. It does not matter how many times they actually see or hear the ad message.