The customer focused philosophy is known as the ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ concept.

Related MCQs

• Profit through Customer Satisfaction Is aimed in …………. Concept
• In the traditional ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ concept , the main strategy of the company is to find customers for the product, manufactured by them and somehow convince the customer into buying this product.
• Which of the following reflects the marketing concept philosophy?
• Pricing method based on customer value is known as……….
• A competitor or an unhappy customer can alter a website so that it refuses services to potential clients. This is known as ………..
• The emotional attachment of a customer towards a brand is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• The emotional attachment of a customer towards a brand is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• The concept which deals with the entire process from production to delivery of goods is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• Under ……………marketing every customer is treated as unique.
• The four Ps represent the sellers’ view of the marketing tools available for influencing buyers. From a buyer’s point of view, each marketing tool is designed to deliver a customer benefit. Robert Lauterborn suggested that the sellers’ four Ps correspond to the customers’ four Cs. The four Cs are                 .