Under ……………marketing every customer is treated as unique.

Related MCQs

• The four Ps represent the sellers’ view of the marketing tools available for influencing buyers. From a buyer’s point of view, each marketing tool is designed to deliver a customer benefit. Robert Lauterborn suggested that the sellers’ four Ps correspond to the customers’ four Cs. The four Cs are                 .
• The process that turns marketing strategies and plans into marketing actions in order to accomplish strategic marketing objectives is called ______________
• Under ‐‐‐‐‐‐‐‐‐‐‐‐‐‐ marketing strategy, market segments are identified and a different marketing mix is developed for each of the segments.
• Customer’s evaluation of the difference between all the benefits and all the costs of a marketing offer relative to those of competing offers refers to which of the following options?
• An organisation directs its marketing efforts at two or more segments by developing a marketing mix for each segment.
• Marketing research is a part of ………………stage of rural marketing strategy.
• Marketing to babies in the womb is …………….marketing.
• ………………marketing refers to achieving marketing objectives through applying digital technologies such as web sites.
• An organisation directs its marketing efforts at two or more segments by developing a marketing mix for each segment.
• Marketing research is a part of ………………stage of rural marketing strategy.