Profit through Customer Satisfaction Is aimed in …………. Concept

Related MCQs

• In which stage of the product life cycle is advertising and promotion aimed at retaining existing customers and persuading customers to switch from competitor products?
• ‐‐‐‐‐‐ is aimed at encouraging renewed use of a product in which market interest has declined.
• The customer focused philosophy is known as the ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ concept.
• In the traditional ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ concept , the main strategy of the company is to find customers for the product, manufactured by them and somehow convince the customer into buying this product.
• The customer gets an offer of gift on some fixed date and the winners are announced through draw is called:
• In selling concept, maximization of project of the firm is done through ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• Pricing method based on customer value is known as……….
• Under ……………marketing every customer is treated as unique.
• A competitor or an unhappy customer can alter a website so that it refuses services to potential clients. This is known as ………..
• The four Ps represent the sellers’ view of the marketing tools available for influencing buyers. From a buyer’s point of view, each marketing tool is designed to deliver a customer benefit. Robert Lauterborn suggested that the sellers’ four Ps correspond to the customers’ four Cs. The four Cs are                 .