The basic objective behind the ______________ is to add value to the product significantly for winning the customers' loyalty.

Related MCQs

• ______________ pricing means assigning a low price tag for a product and providing the benefits of low-cost mass production to the customers.
• A product with the ______________ is a green product.
• ______________ refers to duplicating the brand image of one product of promote another product of the same brand.
• The five product levels constitute a ______________. At each level more customer value is added.
• Sub-dividing of market into homogeneous sub-sections of customers is known as
• ______________ marketing uses telecommunication devices to reach prospective customers
• ______________ is a system of selling goods directly to customers through a network of self employed people
• The three major considerations in price setting are: costs set the floor price; ______________; and customers' assessment of unique features establishes the price ceiling.
• When suppliers, distributors, and customers partner with each other to improve the performance of the entire system, they are participating in a ______________.
• Which of the following is not a main objective of personal selling ?