People will forget much that they learn. They tend to retain information that supports their attitudes and beliefs. This is called _____.

Related MCQs

• The set of shared beliefs, behaviours and attitudes associated with a large group of people is called:
• Customers keeping such information that supports their attitudes towards brand is classified as
• Interpretivists tend to challenge the beliefs of the positivists. The interpretivists' view is that:
• When consumers are making buying decisions, some observers have said that their behaviour resembles acting in a play, complete with lines, props, even costumes. They may alter their consumption decisions depending upon the part they are playing at the time. This view of consumer behaviour is often called:
• The values, beliefs, behaviour, and material objects that constitute a people's way of life is defined as
• The notion of _________________________ reflects the human desire for balance, order, and consistency between beliefs and behaviors.
• The effect whereby someone holding two conflicting attitudes at once feels discomfort is called:
• The __________________ of an innovation refers to the extent to which the innovation is consistent with present needs, motives, values, beliefs, and behaviors.
• Marketers use various mythical creatures and personalities, such as the Pillsbury Doughboy or Sasquatch, to create an identity for their products. The personalities become well-known in popular culture, and are effective representatives for their products. Such figures are called:
• Different social classes tend to have different attitudinal configurations and _______ that influence the behavior of individual members.