Products designed to meet global segments

Related MCQs

• The process of assessing the relative worth of different market segments and selecting one or more segments in which to compete is called
• The process of assessing the relative worth of different market segments and selecting one or more segments in which to compete is called
• Under ‐‐‐‐‐‐‐‐‐‐‐‐‐‐ marketing strategy, market segments are identified and a different marketing mix is developed for each of the segments.
• ----------- means placement of company product or products in the minds of target consumers relative to the competitive products.
• Identifying and providing different marketing mix for each of the segments is known as……….
• An organisation directs its marketing efforts at two or more segments by developing a marketing mix for each segment.
• Identifying and providing different marketing mix for each of the segments is known as……….
• An organisation directs its marketing efforts at two or more segments by developing a marketing mix for each segment.
• ‐‐‐‐‐‐‐‐ is the process of identifying specific market segments.
• Selecting the segments of a population of customers to serve is called ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.