| 1. |
___________ is consists of the totality of all factors with in or outside the control of individual business firms. |
| A. | Business |
| B. | Environment |
| C. | Business environment |
| D. | organisation |
| Answer» C. Business environment | |
| 2. |
Environment is always changing constraining and ____________ |
| A. | Competing |
| B. | Uncertain |
| C. | dynamic |
| D. | Specific |
| Answer» B. Uncertain | |
| 3. |
Environment is a __________ process |
| A. | Dynamic |
| B. | Complex |
| C. | interactive |
| D. | All of the above |
| Answer» D. All of the above | |
| 4. |
_______________ is the product of environment. |
| A. | Opportunity |
| B. | Threads |
| C. | Business |
| D. | Factors |
| Answer» C. Business | |
| 5. |
There are two sets of factors which influence the business of an enterprise is ____________ |
| A. | Internal and External |
| B. | Micro and Macro |
| C. | Political and Legal |
| D. | Social, Cultural & Technological |
| Answer» A. Internal and External | |
| 6. |
___________ play a vital role in running the business enterprise. |
| A. | Customers |
| B. | Labour |
| C. | Product |
| D. | Competitors |
| Answer» D. Competitors | |
| 7. |
___________ Consists of the actors in the company's immediate environment that affect the performance of the company. |
| A. | Macro environment |
| B. | Micro environment |
| C. | Internal environment |
| D. | External environment |
| Answer» B. Micro environment | |
| 8. |
Macro environment is also known as __________ |
| A. | Outside environment |
| B. | Indirect environment |
| C. | General environment |
| D. | Social environment |
| Answer» C. General environment | |
| 9. |
Remote environment is an another name of __________ |
| A. | Micro environment |
| B. | Macro environment |
| C. | Internal environment |
| D. | External environment |
| Answer» B. Macro environment | |
| 10. |
____________ is environment covers those factors which give shape and form to the dept. of economic activities. |
| A. | Technological |
| B. | Demographic |
| C. | Social and cultural |
| D. | Economic |
| Answer» D. Economic | |
| 11. |
A stable, honest and efficient political system is a primary factor for the growth of ______________ |
| A. | Business |
| B. | General environment |
| C. | Economic conditions |
| D. | Natural environment |
| Answer» A. Business | |
| 12. |
When the rate of change in is insignificant, it is termed as ________ environment |
| A. | General or specific |
| B. | Stable or static |
| C. | Dynamic or certain |
| D. | Simple of complex |
| Answer» B. Stable or static | |
| 13. |
When some sudden and unpredictable changes take place in the organisation is said to ___________ |
| A. | Technological environment |
| B. | Natural environment |
| C. | Turbulent environment |
| D. | Changing environment |
| Answer» C. Turbulent environment | |
| 14. |
___________ is an open form of government. |
| A. | Parliamentary System |
| B. | Government environment |
| C. | Legal environment |
| D. | Political environment |
| Answer» A. Parliamentary System | |
| 15. |
China is the biggest example _________ |
| A. | Capitalism |
| B. | Mixed economy |
| C. | Laissez Faire |
| D. | Socialism |
| Answer» D. Socialism | |
| 16. |
The term _________ relates to patent, trademarks, copyrights and trade secrets. |
| A. | Priority right |
| B. | Intellectual property right |
| C. | Tariff & Trade Act |
| D. | Madrid agreement |
| Answer» B. Intellectual property right | |
| 17. |
____________ is also called the International convention for the protection of industrial property. |
| A. | Paris Union |
| B. | National Treatment |
| C. | Industrial Policy Act |
| D. | Intellectual property Right |
| Answer» A. Paris Union | |
| 18. |
____________ means that if an investor registers a patent in one member country, he can file an application for registration in other member countries within one year from the date of filing return, |
| A. | Patent cooperation Treaty |
| B. | Paris Union |
| C. | Priority Right |
| D. | National Treatment |
| Answer» C. Priority Right | |
| 19. |
The international registration of Trade Marks aims at the international registration is ________ |
| A. | Trade Mark Registration Treat |
| B. | Independent of patents |
| C. | Patent Cooperation Treaty |
| D. | The Madrid Agreement |
| Answer» D. The Madrid Agreement | |
| 20. |
International Bureau of World Intellectual Property Organisation is ________ |
| A. | U.S.A. |
| B. | Geneva |
| C. | Switzerland |
| D. | Canada |
| Answer» B. Geneva | |
| 21. |
_________ Involves infringement of a patent or trade mark. |
| A. | Counter feiting |
| B. | Unauthorised product |
| C. | Illegal goods |
| D. | Low quality products |
| Answer» A. Counter feiting | |
| 22. |
_______ is an unintented channel of distribution that runs parallel to the planned channel. |
| A. | Bribery |
| B. | Counter feiting |
| C. | Gray Market |
| D. | Black Market |
| Answer» C. Gray Market | |
| 23. |
___________ concentrates on the analysis of market, competition and financial strength of a company. |
| A. | Risk Reward analysis |
| B. | Cost benefit analysis |
| C. | Break even analysis |
| D. | None of the above |
| Answer» B. Cost benefit analysis | |
| 24. |
_________ analysis studies the impact of various environmental factors on the marketing mix. |
| A. | Break even analysis |
| B. | Risk reward analysis |
| C. | Cost - benefit analysis |
| D. | Product Analysis |
| Answer» B. Risk reward analysis | |
| 25. |
__________ is subjective in nature |
| A. | Social interaction |
| B. | Political factors |
| C. | Natural factors |
| D. | Cultural |
| Answer» D. Cultural | |
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