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180+ Communication Media Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor Multimedia Communication (BMMC) .

151.

What is the name of the popular software used fro creating 2D animation for use in web pages?

A. flash
B. premier
C. page maker
D. photoshop
Answer» A. flash
152.

What should be done for Search Engine Optimisation?

A. frequency and priority of site in search
B. hosting content in search engine
C. developing a search engine
D. none of the above
Answer» B. hosting content in search engine
153.

Videoblog means…………….

A. video communication
B. web television
C. video documentary
D. video magazine
Answer» D. video magazine
154.

XML denotes ------------

A. extensible markup language.
B. embedded markup language
C. electronic markup language
D. none of the above
Answer» A. extensible markup language.
155.

Blogosphere means ----------------

A. connected community of blogs
B. collection of blogs by an author
C. association of bloggers
D. none of the above
Answer» A. connected community of blogs
156.

URL is the abbreviation of --------------------

A. universal resource location
B. uniform resource locator
C. universal records label
D. none of the above
Answer» A. universal resource location
157.

Arpanet is a ----------------

A. network by european commission
B. network for world wide web
C. local area network for education
D. first packet switched network
Answer» B. network for world wide web
158.

The term E-Commerce denotes ----------------

A. online shopping
B. computerization of commerce
C. computer trade
D. none of the above
Answer» A. online shopping
159.

Which of the following is not a video file extension ?

A. mp4
B. avi
C. qt
D. jpeg
Answer» C. qt
160.

Using Illustrator or CoralDraw you can create mainly what type of graphics?

A. vector
B. raster
C. text based
D. none of the above
Answer» A. vector
161.

What method of animation created the in-between frames when you create the start point and end point?

A. authoring
B. tweening
C. drawing
D. embed
Answer» B. tweening
162.

Who among the following film makers first introduced illusory tricks in Cinema?

A. georges milies
B. charles pathe
C. leon gaumont
D. w. k. l. dickson
Answer» A. georges milies
163.

Who created the classic character Charles Foster Kane?

A. john ford
B. frank capra
C. fritz lang
D. orson welles
Answer» D. orson welles
164.

Which among the following is a mismatch?

A. andre bazin – what is cinema
B. s. m. eisenstein – film form
C. adoorgopalakrishnan – sculpting time
D. gerald mast – a short history of movies
Answer» C. adoorgopalakrishnan – sculpting time
165.

In the year ----------- the first television experiment - SITE was started in India.

A. 1950
B. 1947
C. 1975
D. 1965
Answer» C. 1975
166.

Which of the following is not part of the five C’s of cinematography.

A. compulsion
B. camera angles
C. cutting
D. composition
Answer» D. composition
167.

Multimedia represents the convergence of text, sound, video and -------- into a single form.

A. news
B. pictures
C. songs
D. all of the above
Answer» B. pictures
168.

Podcast means?

A. internet radio broadcast
B. narrowcast
C. digital radio broadcast
D. video telecast
Answer» A. internet radio broadcast
169.

------------ theory tells that the media is owned and controlled and directed by the state.

A. soviet totalitarian theory
B. development communication theory
C. social responsibility theory
D. libertarian model
Answer» A. soviet totalitarian theory
170.

A message can be deemed effective when it is

A. communicated face to face
B. repeated back as proof of understanding
C. delivered with confidence
D. understood by others and produces the intended results.
Answer» B. repeated back as proof of understanding
171.

Which of the following is an example for a nonverbal message

A. eye contact
B. jargon
C. yelling
D. mumbling
Answer» A. eye contact
172.

In the communication process, a receiver is -----------

A. the person who encodes the idea
B. message interference
C. a message pathway
D. the person who decodes a message
Answer» D. the person who decodes a message
173.

Development communication theory was originated in --------------

A. post colonial countries
B. america
C. soviet union
D. europe
Answer» A. post colonial countries
174.

Which among the following is an exclusive educational channel in Kerala?

A. ekalavya
B. gyandarshan
C. ciet
D. victers
Answer» D. victers
175.

‘Kalikalam’- broadcast by All India Radio is a-----------------

A. drama
B. radio cartoon
C. documentary
D. feature
Answer» B. radio cartoon
176.

Kissanvani is an agriculture related programme of -------------

A. asianet
B. doordarshan
C. gyanvani
D. all india radio
Answer» D. all india radio
177.

The percentage of home using a particular TV channel or programme at a given time is known as ----------------

A. programme share
B. programme rating
C. programme coverage
D. frequency
Answer» B. programme rating
178.

Programme genre where the unscripted behavior of ordinary people are the focus of interest is known as ------------------------------

A. actuality footage
B. reality television
C. naturalism
D. real tv
Answer» B. reality television
179.

A long (more than two minutes) commercial providing extensive product/service description and sales information.

A. infomercial
B. promotion
C. piggyback
D. heavy-up
Answer» A. infomercial
180.

Purchase of all or part of a TV program or all pages of a magazine.

A. rollout
B. sponsor
C. direct response advertising
D. advertising weight
Answer» B. sponsor
181.

A broadcast commercial aired between two programs instead of in the middle of one program.

A. bumber
B. break position
C. teasers
D. promos
Answer» A. bumber
182.

USP refers to

A. unique sales promotion
B. unique salary proposition
C. unique selling proposition
D. unique sales proposition
Answer» C. unique selling proposition
183.

An element of copy above the body that trumpets the important content to come.

A. slogan
B. headline
C. lead
D. logo
Answer» B. headline
184.

What does HTTP stands for?

A. hightech telecasting programme
B. hypertext transfer protocol
C. hypermedia transfer programme
D. none of the above
Answer» B. hypertext transfer protocol
185.

JPEG means -------------------------

A. joint prorgamme electronic gathering
B. joint photographic expert group
C. joint project on electronic graphic
D. joint programme on e- technology
Answer» B. joint photographic expert group
186.

The expression News Group denotes -----------------

A. group of journalists working for a tasks
B. a website centered around a specific topic
C. association of reporters
D. a specialists journalists group
Answer» A. group of journalists working for a tasks
187.

Demographics Information describing and segmenting a population in terms of age, sex, income etc., is termed as _____________.

A. psychographics
B. demographics
C. sociographics
D. none of these
Answer» B. demographics
188.

An expert source willing to comment on a timely issue in an organization is known as ______

A. pr person
B. spokesperson
C. company secretary
D. none of these
Answer» B. spokesperson

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