McqMate
These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Fashion Technology (BFT) .
| 101. |
---------------- focuses on fashion image, fashion leadership, community goodwill, special events, etc. |
| A. | Image advertising |
| B. | Item advertising |
| C. | Product advertising |
| D. | Promotion |
| Answer» B. Item advertising | |
| 102. |
------------ is created to sell merchadise |
| A. | Image advertising |
| B. | Item advertising |
| C. | Product advertising |
| D. | Promotion |
| Answer» C. Product advertising | |
| 103. |
--------------------- advertising is price directed. |
| A. | Image |
| B. | Item |
| C. | Promotional |
| D. | Valuation |
| Answer» A. Image | |
| 104. |
A copy of a garment having feature like that of the original is |
| A. | Adoption |
| B. | Adaptation |
| C. | Absorption |
| D. | Rejection |
| Answer» A. Adoption | |
| 105. |
Expand ROP--------------------- |
| A. | Run- of press |
| B. | Run out press |
| C. | Run to promote |
| D. | Rate of press |
| Answer» A. Run- of press | |
| 106. |
Run of press ------------------------ |
| A. | Newspaper advertisements |
| B. | Reports |
| C. | News |
| D. | Editorial |
| Answer» B. Reports | |
| 107. |
Prime time, the most expensive is --------------------- |
| A. | 6:00 am to 8:00 pm |
| B. | 7:00 am to 11:00 pm |
| C. | 8:00 pm |
| D. | 5:00 pm |
| Answer» B. 7:00 am to 11:00 pm | |
| 108. |
A ---------------- is a company that occurs textile machinery and makes fabric. |
| A. | Production |
| B. | Mill |
| C. | Cottage industry |
| D. | Manufacturing |
| Answer» A. Production | |
| 109. |
Unfinished fabrics ---------------------------- |
| A. | Greige goodsravels |
| B. | Handmade |
| C. | Natural fibric |
| D. | none |
| Answer» B. Handmade | |
| 110. |
A --------------of fabric is a company that buys cloth and sells it. |
| A. | Third source |
| B. | Secondary source |
| C. | First hand |
| D. | Fibber |
| Answer» A. Third source | |
| 111. |
----------------------- included the actual transportation of the product |
| A. | Channels |
| B. | Distribution |
| C. | Transfer |
| D. | Handle |
| Answer» A. Channels | |
| 112. |
What a business offers customers to satisfy needs. |
| A. | Product |
| B. | Discounts |
| C. | Off-price |
| D. | Off season |
| Answer» A. Product | |
| 113. |
Expand TQM |
| A. | Total Quality management |
| B. | Total Quantity Management |
| C. | Test quality Management |
| D. | Trade Quota management |
| Answer» A. Total Quality management | |
| 114. |
A ----------------------------- is enclosed with a climate controlled walleway between two facing strips if stores. |
| A. | Quantitative |
| B. | Qualitative |
| C. | Long term |
| D. | Short term |
| Answer» B. Qualitative | |
| 115. |
Categories of styles that appeal to different consumers. |
| A. | Style |
| B. | Style ranges |
| C. | Collection |
| D. | Line |
| Answer» B. Style ranges | |
| 116. |
The ability of a line to sell regularly and steadily at full price |
| A. | Selling |
| B. | Trading |
| C. | Sel through |
| D. | Sell on |
| Answer» C. Sel through | |
| 117. |
The wholesale price plus a mark-up covering the retailers operating costs and a profit |
| A. | Retail price |
| B. | SP |
| C. | CR |
| D. | MRP |
| Answer» A. Retail price | |
| 118. |
The group of consumers to whom a producer, manufacturer or retailers aims products, services and advertising |
| A. | Target market |
| B. | Producer |
| C. | Customer |
| D. | Seller |
| Answer» A. Target market | |
| 119. |
The number of times a store’s merchandise stock is sold and replaced in a given period. |
| A. | Stock turnover |
| B. | Off- stock |
| C. | Stock quantiy |
| D. | Check out |
| Answer» A. Stock turnover | |
| 120. |
The outline of a garment |
| A. | Style |
| B. | Outlook |
| C. | Silhouette |
| D. | Trend |
| Answer» C. Silhouette | |
| 121. |
Retailers buy from new resources to obtain fashion newness |
| A. | Trend buying |
| B. | Buying |
| C. | New trend |
| D. | Trendy wear |
| Answer» A. Trend buying | |
| 122. |
Suppliers also known as ----------------------- |
| A. | Vendors |
| B. | Buyer |
| C. | Purchaser |
| D. | merchants |
| Answer» A. Vendors | |
| 123. |
size range in feminine apparel in even numbers |
| A. | petile |
| B. | missy |
| C. | WL |
| D. | Fimior |
| Answer» B. missy | |
| 124. |
Salon de presentations ----------------- |
| A. | Show room |
| B. | presentations |
| C. | visual value |
| D. | image |
| Answer» A. Show room | |
| 125. |
A show of designer clothes that moves from store to store |
| A. | track |
| B. | trunk show |
| C. | events |
| D. | faive |
| Answer» B. trunk show | |
| 126. |
A price lower than the original wholesale price --------------------- |
| A. | CP |
| B. | Price |
| C. | Off – price |
| D. | Low- Price |
| Answer» C. Off – price | |
| 127. |
------------------ is an assessment of market segment options, the competition, the marketing environment and major trends. |
| A. | Market rating |
| B. | Forecasting |
| C. | Marketing analysis |
| D. | Valuations |
| Answer» C. Marketing analysis | |
| 128. |
Size range of female apparel in odd numbers, 3 to 15 |
| A. | Missy |
| B. | Junior |
| C. | Petile |
| D. | Woman’s |
| Answer» B. Junior | |
| 129. |
A person employed to create ideas for garments or accessories in the fashion industry is known as ------------------- |
| A. | Buyer |
| B. | Consumer |
| C. | Designer |
| D. | Customer |
| Answer» C. Designer | |
| 130. |
Fashion which are popular for a relatively short period of time, usually no longer than one season |
| A. | Fashion |
| B. | Facts |
| C. | Classic |
| D. | Trend |
| Answer» B. Facts | |
| 131. |
--------------------- are customers charges imposed an imports in an attempt to protect domestic industry |
| A. | Imports |
| B. | Duties |
| C. | Logistics |
| D. | VAT |
| Answer» B. Duties | |
| 132. |
The purpose of marketing is to maximise a company’s is sales by selling products which meet ---------------- needs effectively. |
| A. | Buyer |
| B. | Researchers |
| C. | Consumers |
| D. | Vendors |
| Answer» C. Consumers | |
| 133. |
In -------------------- stage of the product lifecycle a style is likely to the discounted. |
| A. | Introduction |
| B. | Rejection |
| C. | Decline |
| D. | Absorption |
| Answer» C. Decline | |
| 134. |
Consumers want test product at -------------------- |
| A. | Average price |
| B. | Best price |
| C. | Low price |
| D. | Cost price |
| Answer» B. Best price | |
| 135. |
A ------------------- price policy is a form of price discrimination over time |
| A. | Skimming |
| B. | Penetrating |
| C. | Qual |
| D. | Competitions |
| Answer» A. Skimming | |
| 136. |
The most significant international fashion trade fair for fabrics------------------------ |
| A. | Premiere vision |
| B. | Yarn shows |
| C. | Pitti filati |
| D. | Salon |
| Answer» A. Premiere vision | |
| 137. |
-------------------- are manufactures travels that are available nationwide |
| A. | Dealers brands |
| B. | International |
| C. | National brand |
| D. | House brand |
| Answer» A. Dealers brands | |
| 138. |
------------- means cut and produce only against orders. |
| A. | Order number |
| B. | Contract |
| C. | Cut- to- order |
| D. | PO |
| Answer» C. Cut- to- order | |
| 139. |
-------------------- is the character or personality that a store presents to the public |
| A. | Store image |
| B. | Publicity |
| C. | Advertisement |
| D. | Presentation |
| Answer» A. Store image | |
| 140. |
-------------------- is the means of communication, newspapers, magazines,radio , TV and direct mail |
| A. | Current |
| B. | Reports |
| C. | Media |
| D. | Publication |
| Answer» C. Media | |
| 141. |
Storage and transportation----------------------- |
| A. | Physical distribution activities |
| B. | Storage function |
| C. | Buying function |
| D. | Store activities |
| Answer» A. Physical distribution activities | |
| 142. |
Retailers are attempting to become consumer driven to satisfy the consumer expectations. |
| A. | Value directed |
| B. | Entertainment |
| C. | Service oriented retailing |
| D. | Promotion |
| Answer» C. Service oriented retailing | |
| 143. |
The purchase of the ------------------- is more than half the job of sales |
| A. | Merchandise |
| B. | Right merchandise |
| C. | Demand |
| D. | New trend |
| Answer» A. Merchandise | |
| 144. |
Obsolescence ----------------------- |
| A. | Rejection |
| B. | Expectance |
| C. | Increase |
| D. | Off- trend |
| Answer» A. Rejection | |
| 145. |
The depth of markclours is very often related to the ------------------------ of the season |
| A. | Trend |
| B. | Time |
| C. | Fashion |
| D. | Colours |
| Answer» B. Time | |
| 146. |
The number of times the average stock is sold over a period of time |
| A. | Stock turnover |
| B. | Stock |
| C. | Stored merchandise |
| D. | Sold rate |
| Answer» A. Stock turnover | |
| 147. |
What become fashionable usually elepenels upon the ---------------- of the year. |
| A. | Seasons |
| B. | Time |
| C. | Mood |
| D. | Demand |
| Answer» A. Seasons | |
| 148. |
The occupational guessing game for the fashion industry ------------------------- |
| A. | Planning |
| B. | Forecasting |
| C. | Listing demand |
| D. | Analysis |
| Answer» B. Forecasting | |
| 149. |
--------------------- is a cycle beginning with a decrease in spending due to the lack of money |
| A. | Inflation |
| B. | Inpraisal |
| C. | Recession |
| D. | Stock market |
| Answer» C. Recession | |
| 150. |
A -------------- policy is usually associated with high price lines. |
| A. | Serviceable |
| B. | Top quality |
| C. | Mid-time |
| D. | Demand |
| Answer» B. Top quality | |
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