The exchange value of a good service in terms of money is_________.

Related MCQs

• _____emerges when people decide to satisfy and want through exchange.
• The additional amount of money consumers are willing to pay for a brand is known as ___
• A marketing philosophy summarized by the phrase a good product will sell itself is Characteristic of the_________ period.
• If a company wants to build a good “corporate image,” it will probably use which of the following marketing communications mix tools?
• Which tool of the promotional mix consists of short-term incentives to encourage the purchase or sale of a product or service?
• If a copy tells openly and directly all the features of a product or a service with the help of suitable pictures, photos and diagrams to impress a customer, it is called?
• _____ includes the configuration of benefits, value, cost and satisfaction
• Which one of the following best describes the present value of the stream of future profits expected over the customer s life time purchase?