In general, newspaper offers __________ as a media choice.

Related MCQs

• Media planning process for determining the most ______ of media for achieving a set of media objectives
• The choice of media will depend to a large extent upon the size of
• Media planners also perform the actual media _____.
• The sum of the reach number of specific media vehicles in a given media plan gives the _______
• ______are a summation of exposures of the target audience to media vehicles in a media plan.
• ______ media is the oldest media form.
• ____ in newspapers & print media in general is much more than the circulation
• Once the ad is run, a _____ which is an actual page torn from the newspaper in which the ad was run is sent to the advertiser.
• Media Planning helps to allocate
• Media Buyer is responsible for