Which of the following should be the first step in designing a marketing channel?

Related MCQs

• Which type of product might require a more direct marketing channel to avoid delays and too much handling?
• A conventional marketing channel is formed of
• A channel alternative is described by
• The step of personal selling process in which the sales person learns about potential buyer before making a call for sale is classified as
• The last step in personal selling process is
• Which company is the pioneer in direct marketing?
• __________refers to the administration of the personal selling component of a company’s marketing program.
• The sales force can play a central role in achieving a marketing orientation strategy, by
• Marketing is a ______________ function of transferring goods from producers to consumers.
• Tele- marketing is a part of ______________.