360+ Retail Management Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Business Administration (BBA) , Master of Commerce (M.com) , Bachelor of Management Studies (BMS) , Bachelor of Business Administration in Marketing (BBA Marketing) .

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1.	What is not easy to change in Retail Management?
A.	promotion
B.	location
C.	price
D.	merchandise mix
Answer» B. location

2.	Which is not the basic reason of the importance of Retail Location?
A.	customer convenience
B.	competitive advantage
C.	cost of investment
D.	light and ventilation
Answer» D. light and ventilation

3.	Which products are produced and marketed by companies to many retailers?
A.	national brands
B.	local brands
C.	unbranded
D.	commodities
Answer» A. national brands

4.	The layout that has parallel aisles with merchandise on shelves on both sides of the aisles is _______.
A.	racetrack
B.	standee
C.	grid
D.	loop
Answer» C. grid

5.	Free standing sites are located at ____________
A.	traffic signals at highways
B.	high pedestrian traffic area
C.	remote locations
D.	low pedestrian traffic area
Answer» B. high pedestrian traffic area

6.	Freedom layout indicates that merchandise is arranged ______________.
A.	in a symmetrical manner
B.	in circles
C.	in an asymmetrical manner
D.	non to the options
Answer» C. in an asymmetrical manner

7.	How difficult it is to change retail location frequently?
A.	extremely difficult
B.	not difficult at all
C.	absolutely easy
D.	some what difficult
Answer» A. extremely difficult

8.	For which retail offering location is very important?
A.	mail order
B.	party plan
C.	departmental store
D.	catalogue marketing
Answer» C. departmental store

9.	A retailer’s ______________ is the key to its ability to attract customers.
A.	location
B.	promotion system
C.	pricing system
D.	store personnel
Answer» A. location

10.	A store that stocks particular type of merchandise
A.	convenience
B.	speciality
C.	departmental
D.	non store
Answer» B. speciality

11.	This is the most preferred mode through which foreign players have entered the Indian market. It is the easiest route to enter the Indian market
A.	fii
B.	franchising
C.	fdi
D.	iip
Answer» B. franchising

12.	______________ offers various incentives and rewards to customers on the basis of cumulative purchases from a given provider, be it a store, a service, or a manufacturer
A.	point of sales
B.	frequent shopper progrmme
C.	campaign
D.	customer retension
Answer» B. frequent shopper progrmme

13.	The products which enjoy popularity and generte lot of sales in a short span of time and later go out of fashion
A.	fad
B.	category killers
C.	variety
D.	assortment
Answer» A. fad

14.	The process by which a retailer attempts to offer the right quantity of the right merchandise in the right place at the right time and meet the company's financial goalsis known as
A.	merchandise management
B.	procurement
C.	distribution
D.	sales
Answer» A. merchandise management

15.	This layout is the simplest type of store layout in which fixtures and merchandise are grouped into free-flowing patterns on the sales floor
A.	grid
B.	free flow
C.	spine
D.	loop
Answer» B. free flow

16.	The major componenet of solid waste that a retailer generates in the environment
A.	branding
B.	labelling
C.	packaging
D.	naming
Answer» C. packaging

17.	This provides the way to gather lead contact informtion, house it, use it for communictaion purposes and run reports on the data researches have collected
A.	point of sales
B.	customer analytics
C.	campaign
D.	crm
Answer» B. customer analytics

18.	This involves agreements to fix prices between parties at different levels of the same marketing channel
A.	edlp
B.	psychological
C.	predatory
D.	discount
Answer» C. predatory

19.	This display exhibits heavier, bulkier items than racks hold
A.	open
B.	closesd
C.	case
D.	ensemble
Answer» C. case

20.	The word Retail is derived from the ------ word.
A.	latin
B.	french
C.	english
D.	german
Answer» B. french

21.	Retailer is a person who sells the goods in a---------.
A.	large quantities.
B.	small quantities.
C.	both a & b.
D.	none of these.
Answer» B. small quantities.

22.	The main objective of the management is--------.
A.	profitability.
B.	sales growth.
C.	return on investment
D.	all of these.
Answer» D. all of these.

23.	In retailing there is a direct interaction with-------.
A.	producer.
B.	customer.
C.	wholesaler.
D.	all of these.
Answer» D. all of these.

24.	Retailing creates-------.
A.	time utility.
B.	place utility.
C.	ownership utility.
D.	all of these.
Answer» D. all of these.

25.	---------activities performed by the retailers.
A.	assortment of offerings.
B.	holding stock.
C.	extending services.
D.	all of these.
Answer» D. all of these.

360+ Retail Management Solved MCQs

What is not easy to change in Retail Management?

Which is not the basic reason of the importance of Retail Location?

Which products are produced and marketed by companies to many retailers?

The layout that has parallel aisles with merchandise on shelves on both sides of the aisles is _______.

Free standing sites are located at ____________

Freedom layout indicates that merchandise is arranged ______________.

How difficult it is to change retail location frequently?

For which retail offering location is very important?

A retailer’s ______________ is the key to its ability to attract customers.

A store that stocks particular type of merchandise

This is the most preferred mode through which foreign players have entered the Indian market. It is the easiest route to enter the Indian market

______________ offers various incentives and rewards to customers on the basis of cumulative purchases from a given provider, be it a store, a service, or a manufacturer

The products which enjoy popularity and generte lot of sales in a short span of time and later go out of fashion

The process by which a retailer attempts to offer the right quantity of the right merchandise in the right place at the right time and meet the company's financial goalsis known as

This layout is the simplest type of store layout in which fixtures and merchandise are grouped into free-flowing patterns on the sales floor

The major componenet of solid waste that a retailer generates in the environment

This provides the way to gather lead contact informtion, house it, use it for communictaion purposes and run reports on the data researches have collected

This involves agreements to fix prices between parties at different levels of the same marketing channel

This display exhibits heavier, bulkier items than racks hold

The word Retail is derived from the ------ word.

Retailer is a person who sells the goods in a---------.

The main objective of the management is--------.

In retailing there is a direct interaction with-------.

Retailing creates-------.

---------activities performed by the retailers.

The term stakeholders which includes-------.

------represents how a retailer is perceived by consumers and others.

The functions of management start with-----.

"Management is what a manager does" given by.

Human resource management process consists of ------.

----- is the process of seeking and attracting a pool of people from which qualified candidates for job vacancies can be selected.

------ gives the nature and requirements of specific jobs.

------ is a kind of internal sources of recruitment.

Attracting potential employees is more difficult in case of ---------.

----- is the next step after recruiting the retail personnel.

------ test measure a persons capacity or potential capability to learn and perform a job.

A traditional format that sell 20-80 percent of groceries and other consumable product at discounted prices

------ component allow the retailer to offer the employees safety and security

------- is the manner of providing a job environment that encourages employee's accomplishment.

Store security relates to ----.

Form of payment which a retailer may accept is ----.

Many retailers have improved their operation productivity through -----.

The computerized check out is used by -----.

With the help of-------a retailer pays an outsider party to undertake one or more of its operating functions

------ helps the retailers to face the crisis situations.

------ is a key task for both large &small retailers.

----- helps the retailers to complete the tasks within the short period of time.

---------is a warning to potential thieves and muggers.

Insurance against--------is more important due to government rules.

Consumer buying process in retailing involves ----.

26.	The term stakeholders which includes-------.
A.	stock holders.
B.	consumers.
C.	suppliers.
D.	all the above.
Answer» D. all the above.

27.	------represents how a retailer is perceived by consumers and others.
A.	image.
B.	sales.
C.	profit.
D.	none of these.
Answer» A. image.

28.	The functions of management start with-----.
A.	buying.
B.	planning.
C.	organizing.
D.	supervising.
Answer» B. planning.

29.	"Management is what a manager does" given by.
A.	henry fayol.
B.	f.w.taylor.
C.	dinkar pagare.
D.	none of these.
Answer» C. dinkar pagare.

30.	Human resource management process consists of ------.
A.	recruitment.
B.	selection.
C.	training.
D.	all of these.
Answer» D. all of these.

31.	----- is the process of seeking and attracting a pool of people from which qualified candidates for job vacancies can be selected.
A.	selection.
B.	advertisement.
C.	compensation.
D.	recruitment.
Answer» D. recruitment.

32.	------ gives the nature and requirements of specific jobs.
A.	human resource planning.
B.	job descriptions.
C.	job analysis.
D.	none of these.
Answer» A. human resource planning.

33.	------ is a kind of internal sources of recruitment.
A.	promotion.
B.	employee recommendation.
C.	transfer.
D.	all of these
Answer» D. all of these

34.	Attracting potential employees is more difficult in case of ---------.
A.	internal recruitment.
B.	external of recruitment.
C.	both a & b
D.	none of these.
Answer» B. external of recruitment.

35.	----- is the next step after recruiting the retail personnel.
A.	supervision.
B.	compensation.
C.	training.
D.	selection.
Answer» D. selection.