The strategy where the producer or marketer does not differentiate between different type of customers

Related MCQs

• The strategy where the producer or marketer does not differentiate between different type of customers
• The approach used when the marketer wants the consumer to respond on an emotional, rather than rational basis
• If the product passes through a longer channel of distribution, the marketer will have to give importance to
• Chimney Sweeps employs people to clean fireplaces and chimneys in homes and apartments. The firm is primarily the marketer of which one of the following?
• In which stage of the product life cycle is advertising and promotion aimed at retaining existing customers and persuading customers to switch from competitor products?
• The short-term benefit given to the customers to attract more customers is called:
• In the traditional ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ concept , the main strategy of the company is to find customers for the product, manufactured by them and somehow convince the customer into buying this product.
• Promotion strategy in which producers promotes goods to final customers by using sales force is classified as
• Promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as
• The Branding strategy which uses a different brand name for each product is known as