The demerits of magazine advertising are:

Related MCQs

• Transit advertising is advertising
• Media planning is the process of designing a course of action that shows how advertising _______ will be used to contribute to the achievement of the marketing and advertising objectives.
• ______ scheduling represents a consistent low-level advertising activity , and addition of pulse to make a high-level of advertising during certain periods
• The ad material in magazines need to be submitted much in advance because a magazine requires elaborate production plan, this is called as ______ time
• It refers to the pattern of advertising timing, represented as plots on a yearly flow chart.
• It refers to a pattern of advertising in a media schedule.
• Strategy of running campaign steadily with intermittent increase in advertising at certain intervals.
• “The ideal time and place at which consumers of a product or service can be reached with an advertising message.”
• What is Ambient Advertising?
• Print advertising is sometimes called