The merits of radio advertising is

Related MCQs

• Media ________ like TV, Radio, Print, Outdoor and Internet help convey the advertising message to the public.
• Transit advertising is advertising
• Media planning is the process of designing a course of action that shows how advertising _______ will be used to contribute to the achievement of the marketing and advertising objectives.
• ______ scheduling represents a consistent low-level advertising activity , and addition of pulse to make a high-level of advertising during certain periods
• Radio is often referred to as _________________
• ____________ is the process of identifying and selecting media outlets- mianly newspapers, magazines, websites, TV and radio.
• A _______ is the combination of communication channels your business can use to meet its marketing objectives; typically, these include newspapers, radio, television, billboards, the Internet and social media.
• It refers to the pattern of advertising timing, represented as plots on a yearly flow chart.
• It refers to a pattern of advertising in a media schedule.
• Strategy of running campaign steadily with intermittent increase in advertising at certain intervals.