______________ channel is one in which two or companies join together to exploit a marketing opportunity either by themselves or by creating an independent unit

Related MCQs

• ______________ is a retailer who has fixed place of business in a locality but goes on changing his place to exploit the market opportunities.
• An organisation directs its marketing efforts at two or more segments by developing a marketing mix for each segment.
• An organisation directs its marketing efforts at two or more segments by developing a marketing mix for each segment.
• Smaller companies tying up with leading companies to distribute through its network is known as ______________ Distribution.
• Marketing research is a part of ______________ stage of rural marketing strategy.
• Marketing to babies in the womb is ______________ marketing.
• ______________ factor is not considered as an important one while selecting channel of distribution
• A person who purchases a product or service either for his own consumption or for others is known as ______________
• The concentration of all marketing efforts on one selected segment within the total market.
• The concentration of all marketing efforts on one selected segment within the total market.