Most companies practice strong PRM to forge long-term relationships with channel members.what does PRM stands for?

Related MCQs

• Smart companies coordinate their logistics strategies and forge strong partnership with suppliers and customers to improve customer service and reduce channel cost through………………
• An advantage of a channel of distribution over selling direct to consumers is that each channel member plays a ………….in the channel.
• Julie Newmar recognizes that her company needs to provide better customer service and trim distribution costs through teamwork, both inside the company and among all marketing channel organizations. Julie will begin the practice of………..
• A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of profits for the channel as a whole is a……………
• Marketing channel management calls for selecting, managing,……… , and evaluating channel members over time.
• Companies should state their channel objectives in terms of targeted levels ……
• At………… level ,the CRM process provides the framework for managing relationships with customers .
• Based on his 14 Points, Deming is a strong proponent of
• A company's channel decisions directly affect every …………
• In marketing terms, we say that the number of intermediary levels indicates the …………of a channel.