Identification of source of product is important to the ________

Related MCQs

• A product that is named only by its generic class example Janta sweets or products are often thought to be unbranded, but their producer or reseller name is usually associated with the product is known as
• Product–Attribute Fixation happens when brand is much more than a product . Apt example is
• But positioning is not what you do to the product. Positioning is what you do the mind of the prospects was defined by
• _________or product market can be defined as the set of products and brands which are perceived as substitutes to satisfy some specific consumer need.
• ______ is an arrangement that associates a single product or service with more than one brand name.
• Multi product branding strategy is also known as:
• Dominant Cell phone brand in the mind of customer while mentioning the product category in the brand awareness pyramid is
• It is the fundamental need or want that consumers satisfy by consuming the product or service. E.g.: Nimbooz by 7 up is to quench the thirst
• In the brand-product matrix all current existing brand are represented in form of rows referred to as:
• The brand product matrix can be defined as a graphical representation of all the brands and products sold by an: