Interactive media can be best described as________________

Related MCQs

• Complete the following definition of advertising media. The advertising media is a marketing communications umbrella concept that covers ________________to the prospective consumer.
• Media strategy is making media decisions based on____________
• New media is very cost-effective when compared to the traditional media and is highly _______.
• ________has been the first to launch an innovative media buying / selling technique, through its last minute inventory.com, which auctions unsold media space online.
• Media are the bridges that carry messages back and forth between companies and __________
• The challenge of media planning is becoming greater because the number of ways to send brand messages is_____________.
• Media planners begin their work by doing media____________
• A futuristic innovation (media planning) involves creating satellite imagery of the monogram or message to reach the desired geographic location and _______________.
•                               can be seen in the way the customer thinks, feels, perceives the product along with its price and market position
• Which of the following statement is TRUE? A. Brand-essence serves as a metric to evaluate buyer’s marketing strategies. B. Branding is a useless tool to differentiates the product and the producer C. Brands give consumers a reason to share the opinions positively D. Brand can be copied easily